05.30.06
Posted in Podcasts, All Press Releases at 10:55 am by press
FOR IMMEDIATE RELEASE:
Contact:
Mary Richardson/Kelly McAwley
1-800-658-1917
Timeless Candles
www.timelesscandles.com
With the launch of its Memorial Day themed podcast, Timeless Candles shows that it’s on the cutting edge of where business communications is headed, and that it plans to stay there.
Sherwood, Or, May 29, 2006 — With the launch of its Memorial Day themed podcast, Timeless Candles shows that it’s on the cutting edge of where business communications is headed, and that it plans to stay there.
Paul Colligan, www.paulcolligan.com, the author of the soon to be released Business Podcast Bible and the creator of www.123PodcastLaunch.com said “Personally, I think the angle that the Timeless Candles people are taking is more than interesting, it’s brilliant - building buzz for the site from the Podcast. Imagine hearing 9 episodes of something before you can even possibly visit the sales site.”
Timeless Candles, which won’t open its doors for business until June 30th, is already demonstrating that it intends to be an industry leader when it comes to added value service and utilizing cutting edge technology.
According to Timeless Candles’ webmaster Kelly McAwley, “I love cutting edge communications and I knew that this was an opportunity for us to be on the leading edge of business communications.” He added, “It’s not often that a small business startup gets a chance like this.”
Not everyone at Timeless Candles is sold on the technology side of the podcasts, “Really, I couldn’t care less about all this cutting edge stuff,” said Mary Richardson co-owner of Timeless Candles. “I just love candles and I know there are a whole lot of other women, and maybe some men too, who also love them.” Richardson went on to say: “When you think about it, candles actually do play a prominent role in our lives. Whether it’s Memorial Day here in the United States or Dia del Muerto down in Mexico, celebrating a wedding or a special family holiday meal, candles are an integral part in how we express our pain and joy - which is a pretty unique function of candles.”
Back on the use of podcasts McAwley went on to say: “I knew the podcast would be a fun experiment, but what I couldn’t really predict was how well the podcasts would be received. I am actually thrilled by Mr. Colligan’s response. And, while she might not care about cutting edge technology, I know that Mary’s pleased by the number of people who have been contacting her to comment on the candle information she’s sharing.”
Selling, votives, pillars, tea lights and candle holders, the company will officially launch their candles web store on June 30, 2006. In the meantime, anyone interested in this hot new Internet startup can sign up at Timeless Candles, to receive pre-launch updates.
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05.22.06
Posted in Podcasts, All Press Releases at 11:19 am by press
FOR IMMEDIATE RELEASE:
Contact:
Mary Richardson/Kelly McAwley
1-800-658-1917
Timeless Candles
www.timelesscandles.com
The first-ever podcast on candles has been launched at Timeless Candles and it has been made easily available through iTunes.
Sherwood, OR, May 22, 2006 — Timeless Candles is already proving that it plans to be more than votives, tea lights and pillars. This candles e-commerce site hasn’t even made its first sale, but that hasn’t kept it from offering value added service for its visitors.
“When we ask, ‘How may we brighten your day?’ we’re not just talking about selling you candles” says Mary Richardson co-owner of TimelessCandles.com. Richardson went on to say “Candles aren’t just our business, they’re our passion. We know there’s a lot more to candles than meets the eye, and we expect our customers will be people who appreciate that.”
TimelessCandles.com Webmaster and SEO expert Kelly McAwley said “Listening to Mary’s enthusiasm about candles I knew we had to find a way to give voice to it, and podcasting offers the perfect vehicle for this.” McAwley added, “I’ve got to admit, Mary’s enthusiasm about candles has even got me excited about them, and I am not a very excitable person.”
Recently a link has been added from Timeless Candles homepage to the podcast. The podcast can also be accessed through iTunes. McAwley notes “If you want to download all the episodes to play on an iPod or other MP3 player go to iTunes and in their podcast section just search the term “candles.” Adding with a smile, “You can’t miss us - we’re #1 in the list.”
Selling votives, pillars, tea lights and candle holders, the company will officially launch their candles web store on June 30, 2006. In the meantime, anyone interested in this hot new Internet startup can sign up at http://www.timelesscandles.com , to receive pre-launch updates.
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05.15.06
Posted in Corporate, All Press Releases at 3:38 pm by press
FOR IMMEDIATE RELEASE:
Contact:
Mary Richardson/Kelly McAwley
1-800-658-1917
Timeless Candles
www.timelesscandles.com
The unique pre-launch tactics employed by this candles e-commerce site draw traffic even before it starts selling.
Sherwood, Or, May 16, 2006 — Based on the fact that the competition is already signing on to be notified of its launchNew Candle Company so Hot Even the Competition is Burning to See its Products Candles e-commerce site draws traffic even before it starts selling.
When SEO expert and webmaster Kelly McAwley decided to put up a place holder page that would allow interested parties to sign up for pre-launch updates he wasn’t sure what to expect. According to Kelly, “It was an idea that came to me over my morning coffee, as I was getting ready to start work on the site. I didn’t expect much, but I wanted to see what would happen.”
If this move is typical of what’s to come at Timeless Candles than the candle company is likely to be anything but typical. Conventional website development wisdom would suggest that place holder pages are a definite no-no, and that sites should not be launched until all of the content has been tested and is ready to go live.
According to the candle store’s co-owner Mary Richardson, “When it comes to our customers we plan to be anything but a typical website. When we started thinking about launching this candle store we determined right away to get our customers involved from start to finish.” Mary went on to say, “I feel passionate about providing more than just another product site, this has to be a place where the people who visit it feel like it’s their store too.”
Working away on the site McAwley wasn’t even aware that the site’s one and only page, the sign-up page, had been indexed. McAwley said, “I was shocked when an e-mail came through asking to be notified of the store’s launch.”
He added, “I was even more surprised when I did a little digging on the unique sounding e-mail address, and found out that it is from one of our future competitors.” Asked if he sees this as a good sign he stated, “This is a very positive sign, we’re still 45-days out from the launch and we already have traffic.”
Selling candles, votives, pillars, tea lights and candle holders, the company will officially launch their candles web store on June 30, 2006. In the meantime, anyone interested in this hot new Internet startup can sign up at Timeless Candles,
http://www.timelesscandles.com, to receive pre-launch updates.
Contact:
Contact:
Mary Richardson/Kelly McAwley
1-800-658-1917
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